Tony Morris – Finding Your “Why?”

In this episode of the ‘Changing the Perception of Sales’ podcast, Kyle sits down with Tony Morris, a leading sales trainer and international speaker, to explore his incredible journey and the personal philosophy that drives his success. Over the course of his career, he has made a profound impact on the sales industry by helping salespeople in over 30 countries to unlock their potential and achieve success.

A key part of Tony’s process is helping others find their ‘why’ – their reason to persevere in the fast-paced and often tough world of sales. During their conversation, Tony explains the story behind his own ‘why’, a touching story about how his late father’s dream inspired HAPPY LUNY, the acronym that encapsulates his commitment to providing for his family and drive for success.

Another key concept Tony discusses in this episode is his powerful ‘whale’ analogy. Tony explains that in sales, and indeed in life, every opportunity leads to another, much like how a whale in the ocean attracts other smaller fish and opportunities around it. He emphasises the importance of recognising and seizing these opportunities, as they can lead to unexpected and valuable outcomes.

For anyone aspiring to succeed in sales or any other field, this episode offers invaluable insights. Tony’s journey and how he helps others is a testament to the power of purpose and the impact that finding your ‘why’ can have on your life. Alongside these core values, Kyle and Tony share their thoughts on becoming a better listener and a smart caller, key skills for any salesperson.

Listen to the episode!